metablog
The Metaverse as a marketing tool: new opportunities for companies
The Metaverse is redefining the rules of marketing.For companies to enter, it means finding fertile groundto sow new communication and sales strategies. The data speak for themselves, Bloomberg Intelligence estimates that the Metaverse market will reach a value...
Kronotech, of the Lutech Group, enters the Metaverse with Meta Presence®
Technology and Design: Lutech Group's Kronotech enters the Metaverse with Meta Presence®to present new products in collaboration with Pininfarina! Kronotech, a Lutech Group company, chose Meta Presence® to present in the Metaverse the new KP-10 product line...
INDA Metaverse: virtual events fill up the Metaverse
Not only live, but also in the Inda Metaverse! Influence Day, the first event dedicated to the influence marketing, was held yesterday – Thursday, 10th November 2022 – in Magna Pars, Milan. The project was conceived and organized by Flu, a company specialized in...
Meeting in the Metaverse: a new place to work in
Online meetings find a new dimension.Thanks to the Metaverse, they’ll be held in an immersive space where it’s possible to work and interact with colleagues, customers and suppliers without having to worry about the boundaries imposed by distance. Communicating and...
Creator economy: the future of economy in the Metaverse
The contents at the centre of virtual economy.The Metaverse implements a dimension in which creativity,art and design achieve a new value, thus giving life to creator economy. Man was born to create. Every action he does contributes, in one way or another, to...
Is the structure of Metaverse centralized or decentralized?
The Metaverse is an immersive and adaptable platform, so that when we enter different virtual spaces it’s easy to notice they are not all the same.One of the main distinctions is made on Metaverse’s structure, which can be either centralized or decentralized. The...
Tucano enters the Metaverse thanks to TechStar
Business objectives of TechStar and Tucano intertwine to realize a common project: the Tucano Metaverse. TechStar and Tucano initiate an innovative and exciting collaboration that led to the creation of the first Tucano Metaverse, accessible through the...
How fashion changes in the Metaverse
Fashion and Metaverse: two apparently distant concepts, but which turn out to be a winning combination. The Fashion industry constitutes a large slice of the world market, and the exponential development of the Metaverse has intrigued above all the most famous...
Does the Metaverse represent the future of training?
Training is on the verge of a significant change that is starting now.Thanks to the Metaverse, the doors are opening to a new way of using content andtraining relationships for school and work. It is said that human beings during their lives never stop...
Professions in the Metaverse
“This may sound like science fiction,we’re starting to seea lot of these technologies come together.In the next five to 10 years, a lot ofthis is going be mainstream.” Mark Zuckerberg The Metaverse is still being defined, but despite this it has already been able to...
Metaverse and Customer Experience in 2022: a world of opportunities to discover
“With the Metaverse we are transitioning fromviewing a 2D world looking at the internet toliving inside the internet in a 3D world” Dave Waters Ever since the current world’s main social network declared its rebranding and entry into the Metaverse last autumn, many...
Spatial audio: the sound in the Metaverse
Enter the Metaverse means living an immersiveand involving experience where devices and their functionalitiesplay an essential role in its realization. The immersive character is what distinguishes the Metaverse: giving the user the feeling of being part of...
Does your avatar represent you?
Metaverse is a virtual world that offers usersthe possibility to build the reality as they wish.It is a new form of freedom that starts from the creation of the Avatar. We can define avatar as our digital version that occupies a tridimensional space in the...
Overcoming the obstacles of remote training with Metaverse
Through MetaMeeting, lessons can become opportunities for engagement,that are not statics or boring, but interactive and dynamic.Most Importantly, we can begin to remedy the difficulties of Remote Learning. For many young and old people, it was complex to...
Metaverse vs virtual reality
When talking about Metaverse we come across terms and idioms that often generate confusion orare used inaccurately: let’s try to clarify one of the fundamental misunderstandings. WHAT IS VIRTUAL REALITY? Virtual Reality is a technology born from the combination of...
Building the Metaverse
How the Metaverse revolution could change the world of work for young people. What is the Metaverse? In short, Metaverse is the Internet in 3D, which you enter through immersive devices (such as Oculus) with an avatar, which reproduces your digital presence. The...
Is it possible to do business in the Metaverse?
Here is an article written by Marco Zanuttini, Founder & CEO TechStar Srl. Metaverse, a term borrowed from a well-known science fiction novel, is a concept that, far from being new, has over the last two years brought together a series of ideas, as well as...
6 signs that your company needs a CRM
Customer Relationship Management (CRM) is now a frequent acronym in the management vocabulary, referring to a set of tools to centralize any kind of company information, such as data on customers or internal processes, and to organize it efficiently in a single...
What are the devices that allow us to enter the Metaverse?
After discovering what the Metaverse is and the opportunities it offers,you’re probably wondering: "What are the devices that allow you to enter the virtual world?" The entrance into the Metaverse is represented by the combination of hardware devices and software...
TechStar supports the 2022 research of the “Osservatorio Augmented Reality & Metaverso” of the School of Management of the Politecnico di Milano
The common desire for growth and innovation has led to an unprecedented collaboration.Techstar gets on board of a new project aiming to support the research of the “Osservatorio Augmented Reality & Metaverso” of the School of Management of the Politecnico di...
Is doing business possible in the Metaverse?
Long story short? Yes. In the Metaverse it is possible to do business, just as in reality. The opportunities arising from the Metaverse are countless, and not seizing them immediately means losing both a great opportunity for experimentation and a chance to gain an...
We brought the Polo Tecnologico Alto Adriatico into the Metaverse
An innovative and visionary reality like the Polo Tecnologico Alto Adriatico has proven an exceptional ally for bringing into the present something that, until recently, was considered destined to be developed in a yet unforseen future: thanks to the Metaverse...
Avatars: how to inhabit the Metaverse?
Each cursor click corresponds to a unique identity, all our own, to be explored, expanded, and increased. It is useless to deny that the Internet has been an integral part of our lives for many years now. More and more often we refer to this tool to carry out even the...
New TechStar headquarters
A former historical mechanical workshop, turned into a creative agency, is now Techstar's new home: a location that focuses on the wellbeing of people and the environment. The new office in via Michelangelo Buonarroti in Tavagnacco is a place that combines the dynamic...
TechStar elected among the most innovative startups of 2021
The hi-tech Startup Observatory, promoted by the School of Management of the Polytechnic University of Milan, has selected TechStar as one of the most significant Italian startups of 2021.
CFE Finance invests in TechStar
CFE Finance, a company operating in the investment banking sector and specialized in niche credit strategies and trade finance, becomes our partner…
TechStar presents the innovative platform Metaverse for business
Once again in the pole position of innovation, TechStar presents the platform Meta Presence, the first Metaverse for companies.
FREQUENTLY searched words
METAVERSE
A set of interoperable, persistent and synchronous 3d virtual worlds that you can explore with your avatar, where you can interact with people and objects. It is characterized by the continuity of data, the identity of users and their history.
"You can think about the metaverse as an embodied internet, where instead of just viewing content — you are in it."
M. Zuckerberg
CRM
Customer Relationship Management (CRM) is a set of software developed to better manage relationships with your customers and possible clients. It allows you to follow your customer step by step throughout the entire funnel to ensure a unique customer experience.
META PRESENCE
Meta Presence® at TechStar is where we develop Metaverse solutions for business. Whether it's creating the virtual meeting tailored to your brand, finding new ways to prototype your product, integrating the Metaverso to the world's number 1 CRM, we believe the Metaverse is the place to add value to your business.
AVATAR
It can faithfully reproduce our outward appearance and aesthetic tastes to the point of photographic precision, or it can have fantastic features, different from human ones.
TechStar Srl supports the 2022 research of Observatory of the School of Management of the Politecnico di Milano.
TechStar Srl supports the 2022 research of Observatory of the School of Management of the Politecnico di Milano.